About Eddy Nachabé

A holistic marketing & communications expert, a strategist, a digital coach and an entrepreneur with full-time passion for building brands.

April 2016

Ephemeral Content: Now You See It, Now You Don’t!

By | 2016-05-01T08:42:36+00:00 April 28th, 2016|

What is Ephemeral Content? Ephemeral Content is any form of digital data such as videos, photos, voice, files or messages that has limited existence. Expiration of their access can be either set by the hosting application or by the author. The idea is to share content with immediacy and access limitations. Either because the content [...]

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What is Inbound Marketing?

By | 2016-04-08T19:39:37+00:00 April 3rd, 2016|

Inbound is a digital marketing technique that generates leads through attracting visitors with the use of interesting content, providing them with valuable offerings to convert them into customers and enriching their experience until they ultimately become active evangelists of that product or service.   The first and probably most important step in running an effective [...]

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February 2016

What’s The Next ‘BIG THING’?

By | 2016-03-31T10:57:31+00:00 February 29th, 2016|

The next big thing is (IoT) - AND NO - It’s not the Internet of Things: It’s actually the Independence of Technology While everyone is busy talking about Big Data and Internet of Things, people seem not to be aware of the big technological revolution they will consequently produce. Before we get into the scary part, [...]

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Top 10 Digital Marketing Challenges

By | 2016-03-29T14:14:43+00:00 February 2nd, 2016|

Are You Facing Digital Marketing Challenges? Digital transformation is in full swing, and companies are doing their best either to stay one step ahead, or at least, to keep up with the market. The economic downturn of the last few years forced brand owners to try digital. Ever since, more and more are making the [...]

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